How To Start A Blog

It’s been almost a year since I revamped my website, and since I started adding a little personal touch by means of blogging.

Segura & Co. was once an e-commerce website filled with women’s garments – initially with the shoes I designed myself then later with some apparel items I have curated from various global suppliers.

As I go along with my online journey, I couldn’t resist sharing my personal style and little adventures with the aim of inspiring my community, thus, the blogging section of the website was born.

I was a bit hesitant to dive in when blogging first pops up to my mind. I was feeling lost and didn’t know where to start. Primarily because the website is built for e-commerce and my website programming skills are very little to none.

Back then, I was thinking to hire a website designer to execute the sitemap I’ve put together. But that didn’t happen and I ended up doing it myself. It seemed intimidating at first, but thanks to my Google research skills, I could put together a website look which I’m happy about. It felt like an accomplishment to see it come along together.

If you are on the verge of starting your own blog and wanted to see if you can do it yourself before hiring some help, I wish that these simple and straightforward steps which I had taken myself, can help you get to the finish line.

1. Identify your blogging objectives

– What is your website/blog all about?

– What is the purpose of your website/blog?

– Are you a hobby blogger or you want to make a blog as part of your business?


After all these years and in all areas of my life, I’ve learned how a sound planning has helped and guided me execute projects a lot better than not having any plans at all.

Identifying what you want to accomplish in the initial phases of project planning will save you plenty of time and help to steer you in the right direction, especially when it gets overwhelming along the way.

When you have the answers to the questions above, you will have a clear picture of what to look for when choosing the right providers to partner with.

2. Choose a blogging platform

Here are some of the blogging platforms which are recommended for beginners.

  3. Blogger
  4. Squarespace
  5. Wix


It’s important to look at each one and compare their features to know which platform is the perfect fit for your blogging requirements. You can check out an in-depth blogging platform comparison here.

I had to try some of these platforms to see which one I’d be most comfortable with and found to be the best fit for my requirements in terms of design flexibility, functionality, and fees.

3. Choose a domain name and a hosting option 

Once you’ve chosen a platform, the first thing you need to set up is your blog name.

Ideally, you need to have your blog name ready at this point.

You need to secure your domain name and hosting plan in place, assuming you want a stand-alone blog with a custom domain and not the URL provided by the blogging platform.

I’ve got a really good web hosting deal with Bluehost. With a plan starting from $3.95 per month, you can get a hosting plan with a free domain. Setting up your domain is hassle-free and you can complete it in a matter of minutes.

4. Design your blog 

Choose the theme that complements the content of your website. Each platform has several free themes to choose from as a start. If you are a beginner, I recommend starting with a free theme so you can explore and identify the features that you would really like to incorporate into your blog to achieve your desired look and feel.

It’s easy to get overwhelmed with thousands of themes available. This is why you should start with the free ones and only upgrade or buy a premium theme once you have identified and decided the features you want to have in your blog which are not available in the free theme.

5. Select the best plugins for your blog

Plugins are little additions that can do wonder to your blog. They can make your life a whole lot easier. Jetpack, Woocommerce, Yoast SEO, and Mailchimp are just some of my favorite WordPress plugins.

Be it from collecting sign up emails, creating sharing buttons to as simple as generating contact forms, you should be able to find the appropriate plugins for your blog.

6. Write compelling content that adds value to readers

After everything is set up, it is time to start sharing contents! Yay!

Formatting your articles by using sub-headings or numbered points particularly if you have a long post can help a great deal for easy reading. Also, linking to related blogs or posts can add extra value to your readers.


There you go, a few easy and straightforward steps to start a blog. If you think this is a useful post, go ahead and share it with your friends who would love to explore the blogging world.

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Sheryl Segura

Sheryl has a degree in Communication Arts and having been exposed to various sides of the media, she eventually grew multifaceted interests in life which led her to create Segura & Co. She is currently exploring the desert life in the middle east and sharing some bits and pieces of her latest discoveries through her blog.

  1. These are awesome, easy-to-follow steps for anyone looking to jump into the blog space. I think setting goals for your blog (and sorting your voice, who you hope your audience will be, etc.) is very important!

    Le Stylo Rouge

  2. This is such a great post! I will share this with my friends who want to start a blog. I think identifying blog objectives/purpose is really hard, but I don’t think its a linear thing. You can just create or share what you love for awhile and maybe that will spring the bigger purpose or idea of the blog over time. I still don’t know what my “objective” is after 5 years haha its just a place for me to share my musings overall I suppose.

    S | Je M’appelle Chanel